Your writing will be more successful if you focus on positive wording rather than negative since words that affect your reader positively are likely to produce the response you want. A positive emphasis helps persuade the reader and creates goodwill. In contrast, negative words may generate resistance.
- Avoid judgmental words such as “you claim,” “failed to, “neglected to,” and “lack of.”
- Avoid words with negative connotations such as no, do not, refuse, and stop and words that convey unhappy or unpleasant associations such as unfortunately, unable to, cannot, mistake, problem, error, damage, loss, and failure.
In a few cases, you may want to use the negative for emphasis. There is a difference in tone between the contracted form and the two-word form--“can’t” and “cannot” or “don't” and “do not.”
Negative: In response to your question about how many units are needed to meet minimum graduation requirements, I regret to report that you are two short of the requirement.
Positive: In response to your question about how many units are need for graduation, students need 48 units to qualify for graduation. Our records show that you have earned 46 units. Two additional units will be required to for graduation. If you have any questions or want to discuss this, please contact me.
Business writing leave you confused and confounded? A-B-C Business Writing will help you improve business writing skills and create more polished, professional business documents. Check back regularly to updates and tips you can use immediately.
Showing posts with label Tone. Show all posts
Showing posts with label Tone. Show all posts
Friday, October 17, 2008
Thursday, January 3, 2008
Watch your tone!
Tone conveys attitude and how readers respond to your message. It also communicates your image and your company’s image to your reader.
Tone is affected by:
· Word choice
· Pronoun usage
· Sentence structure
· Format
Most people respond favorably to a warm, friendly, courteous tone, which requires you to write in a natural, conversational style. To do this, concentrate on expressing your points, not impressing your reader. Be direct and get to the point.
Use positive, not negative, words. Avoid words such as “you claim,” “failed to, “neglected to,” and “lack of,” and statements that begin with “if.”
Tone is affected by:
· Word choice
· Pronoun usage
· Sentence structure
· Format
Most people respond favorably to a warm, friendly, courteous tone, which requires you to write in a natural, conversational style. To do this, concentrate on expressing your points, not impressing your reader. Be direct and get to the point.
Use positive, not negative, words. Avoid words such as “you claim,” “failed to, “neglected to,” and “lack of,” and statements that begin with “if.”
Subscribe to:
Posts (Atom)